Top Marketing News

It's a snap!

When it comes to winning the game, it takes many hits to win in the end, not just one big home run.

LaNova marketing strategies

Rather than spending money advertising and couponing, they have found other ways to create name recognition, which also contributes some additional revenues.

Cause-related marketing

Cause-Related Marketing is an approach used by businesses that believe “people donate to a good cause while they spend money buying your products or services,” according to Second Wind, a newsletter published in Wyomissing, Pennsylvania.