Survey Says Taste More Important Than Nutrition When Dining Out

According to a report on Nation’s Restaurant News, “Despite increased demand for nutrition information about restaurant menu items, a new survey indicates that American diners still don’t order more healthful options, Mintel International said Monday.”

“In a survey of consumers, the Chicago-based market research firm found that although one in five respondents, or 20 percent, ranked food health as an important factor when ordering dinner, 77 percent ranked taste as more important and 44 percent said hunger satisfaction was essential. Three-quarters of respondents also said they would like to see more healthful items on restaurant menus, but only slightly more than half, or 51 percent, said they usually order them,” the story said.