Brixx Wood Fired Pizza + Craft Bar, a chain with 20 locations in four southern states, has appointed a new senior leadership team as it positions itself for sustained growth and profitability under its new president, Scott Isaacs.

The company said the current Brixx leadership team, comprised of Brixx co-founders Jeff Van Dyke, Eric Horsley and Barbara Morgan, will continue to make valuable contributions in board member positions.

Isaacs steps into the role as president after serving as the company’s senior vice president of operations. Having  spent 25 years at Darden Restaurants and five years in an executive leadership role at Romacorp, Isaacs brings a wealth of knowledge about the restaurant industry to the Brixx organization, according to a press release.

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“I couldn’t be prouder to take on the role as president of Brixx Wood Fired Pizza + Craft Bar,” Isaacs said. “Having  the opportunity to work with extraordinary key leaders with immense talent in operations, finance, marketing, purchasing and sales development, it will be a pleasure.” 

Rocky Tradd has also joined the Brixx senior leadership team as vice president of sales and development. Formerly the international regional VP of operations at Twin Peaks Restaurants, Tradd will be entrusted with overseeing the rapid expansion of the Brixx Franchise Systems. Bill Edwards will assume the role of vice president of finance and brings a diverse financial background as well as a passion for continuous improvement to drive timely decisions and effective results.

Rounding out the newly established senior leadership team will be Richard Shinault as the vice president of culinary and purchasing. With over 16 years of experience with the Brixx organization, Shinault will provide key insight to culinary, purchasing and vendor relationships. 

With these essential roles now in place, Isaacs anticipates incremental growth for the business. “Our top-notch food coupled with our craft bar products creates an atmosphere that truly brings people together,” he said. “The talent we have, our exceptional product, along with a business model that is a cut above the rest, will no doubt ‘stoke the fire’ for sustainable franchise growth.” 

Brixx Wood Fired Pizza + Craft Bar is a casual dining restaurant owned by New South Pizza, Inc. and Brixx Franchise Systems. Founded in Charlotte, Brixx has expanded its footprint to North Carolina, South Carolina, Tennessee and Virginia. For more information about the restaurant, including franchising opportunities, visit

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