Pizza International, Inc. Announces Look It’s Me On TV Subsidiary Reporting Escalating Revenues From Its Photo-Personalized DVD Cartoon in Anticipation of Major Movie Release

DELRAY BEACH, FL — (MARKET WIRE) — April 24, 2007 — Pizza International, Inc. (PINKSHEETS: PZZL) announced today that its Look It’s Me On TV ( subsidiary has doubled revenues from its photo-personalized DVD cartoon, “I Am the Amazing Spider-Man™,” based on the animated Spider-Man series. The twenty-six minute cartoon adventure puts any child in the cartoon to battle villains as Spider-Man, and is featured on the Look Its Me On TV web site.

Through a partnership with PixFusion (, Look It’s Me On TV offers the adventure in the U.S. and Canada along with other character-based products offered by Look It’s Me On TV, including the “Care Bears,” “Arthur,” “Dora the Explorer” and thirteen “U R The Star Adventures.” The several features focus on leveraging the entertainment values of national and international brand names to give children a way to be entertained while they learn.

Tim Simpson, CEO of Pizza International, said, “By licensing such well-known and well-respected characters like Spider-Man and Arthur, we have been able to become very popular with children throughout the United States. The Spider-Man movie’s success is translating into increased sales for all of our products. Spider-Man is a franchise that has consistently provided entertainment for the past 40 years and is appealing to children and their parents even now.”


Pizza International, Inc. was formed to answer current and future Internet preferences of families with children, couples, single adults, seniors, students, executives and office personnel seeking quality products and services that are easily accessible. Based on the fact that change is escalating, the company focuses on innovations and necessities capable of keeping up with technology and consumer demands. The company mission is to acquire or create unique Internet enterprises that offer but are not limited to the expedited access to entertainment, food, financial services, travel, learning, news and targeted information, and innovative consumer products through e-commerce. They also will provide a community of services that make Internet communication easier and safer. The first two acquisitions have included www.Pizza.Net, the largest Internet pizza search engine soon to incorporate on-line ordering and, offering custom photo-personalized DVD cartoons that put any child in the picture.

ABOUT PixFusion, LLC

PixFusion was established in 2001 with offices in both New York City and Palm Beach, Florida, creates personalized branded video products and services using a patented technology. PixFusion, recently awarded an iParenting Media Award, has proprietary content agreements. The company has commercialized children’s video products through its Kideo brand, for children ages one to seven. Kideo’s existing content is licensed from some of the most prominent and respected pre-school brands including Dora the Explorer and Arthur. PixFusion has also entered into several licenses of its proprietary intellectual property platform based on the strength of its long-standing patent portfolio.

Legal Notice Regarding Statements Including Those That are Forward-Looking.

The statements in this press release regarding real or implied expectations with regard to the future impact on the company’s results from acquisitions or developed properties are forward-looking statements and are within the meaning of the Private Securities Litigation Reform Act of 1995. The statements in the above document may also contain “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Although every effort has been made not to include statements that involve risk and uncertainties, that may be the case and such statements are subject to change at any time. There are no anticipated results detailed in the above statements, however, actual results may differ materially from expected or implied results.

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