According to a news report from bizjournals.com, “Love pizza, but don’t think it’s good for you? Pizza Hut is now trying to appeal to the health conscious. The Dallas-based company plans to launch a new “all-natural” pie made with organic tomatoes, toppings made without artificial preservatives and a multigrain crust.”
“While customers are increasingly seeking options for more natural foods, they still love pizza,” said Brian Niccol, Pizza Hut’s chief marketing officer. “That’s why we’re offering the natural. It allows us to stay on the cutting edge of food trends while delivering on the amazing Pizza Hut taste our customers expect and demand,” said the story. “Even the boxes the pizzas are delivered in will be made from 75 percent recycled material.”
