According to Crain’s Detroit Business, “Little Caesars Pizza Inc. is now selling Kid Rock’s eighth studio album, “Born Free,” for $10 at its restaurants across the nation.”
“The album was released Nov. 16. ‘Pizza is a fun food and giving our diverse customers an opportunity to combine it with this new music release makes sense,’ said Stuart deGeus, vice president of marketing said in a press release. ‘Kid Rock’s albums are chart-toppers and this offering can help drive traffic to our stores.’ On the album, Kid Rock collaborated with artists like Chad Smith of The Red Hot Chili Peppers, Grammy Award-winning best new artist Zac Brown of the Zac Brown Band, Sheryl Crow and Detroit-rocker Bob Seger. The album has received mixed reviews from critics who say Rock strayed from his rap/rock roots in favor of classic-rock riffs and country music twang.”