Foodservice.CSNews.com reports that Hunt Brothers Pizza “launched a new NASCAR-inspired redemption program, The Great Race, which runs now through Nov. 20, the company announced.”

“To participate, customers can clip proof-of-purchase stamps from 12-inch Hunt Brothers’ pizzas ordered at any of the brand’s more than 6,000 locations, download the program’s redemption form at www.hbpracing.com/thegreatrace and mail in the collected proofs-of-purchase. More proofs can result in bigger prizes. Our partnership with NASCAR has been an incredible ride, and now we want to share that same excitement with our consumers,’ said Keith Solsvig, vice president of marketing for Hunt Brothers Pizza. ‘The goal is simple, drive business to our c-stores while offering exclusive racing gear and prizes to our consumers. It’s a win-win situation.'”