California Pizza Kitchen (CPK), one of the largest full-service pizza chains in the country, is once again ringing in the new year by giving away money.
The brand has a standing tradition of putting on a “Thank You” promotion to give back to its loyal following.
“Over the past 30-plus years, CPK has built a strong following through its consistent flavor, innovation, and spins on classic California cuisine, and we couldn’t be more thankful for our guests’ support,” said Ashley Ceraolo, senior vice president of marketing at CPK. “As we move into a new year of fresh flavors and unbeatable offers, CPK is thrilled to celebrate its loyal community by gifting each guest with a huge thank you.”
Related: This Chain Has a Plan For Multi-Unit Franchise Growth
From January 15 through March 24, CPK guests nationwide will receive a “Thank You Card” with their meal. For guests dining in, sealed Thank You Cards containing offers and prizes will be handed out to diners. Guests who bring back their unopened card to a participating CPK will win a prize ranging from discounts on meals to free pizza for a year—and beyond. Other winners will be subject to free concert and theme park tickets, as well as prizes from partners including Lyft, Waterfront Beach Resort, Hand & Stone Massage, and Coca-Cola, or cash prizes ranging from $500 to $50,000.
Guests can redeem their prize by bringing back their unopened Thank You Card to any participating full-service CPK location between January 15 and April 21. Only a CPK restaurant manager can open the Thank You Card to reveal the prize inside.
Thank You Cards are available in all participating company-owned California Pizza Kitchen locations.
In 1985, California Pizza Kitchen (CPK) opened its first restaurant in Beverly Hills and introduced diners to its “gourmet California-inspired pizza.” Today, CPK is a global brand serving creative California cuisine in over 160 restaurants across 10 countries and U.S. territories.