Understand Consumers' Consumption and Expenditure Patterns With Ice Cream in the USA to 2011

Understand Consumers’ Consumption and Expenditure Patterns With Ice Cream in the USA to 2011

DUBLIN, Ireland–(BUSINESS WIRE)–Research and Markets (http://www.researchandmarkets.com/reports/c66536) has announced the addition of “Ice Cream In The USA To 2011” to their offering.

This databook is a detailed information resource covering all the key data points on Ice Cream in the USA. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope of this title:

Contains information on 4 categories: Artisanal ice cream, Frozen yogurt, Impulse ice cream and Take-home ice cream. Provides market value, volume, expenditure and consumption data by market, segment and subsegment. Includes company and brand share data by category, as well as distribution channel data. Contains market value segmentation by demographic and socioeconomic group.

Highlights of this title:

The market for Ice Cream in the USA increased between 2001-2006, growing at an average annual rate of 1.7%. The leading company in the market in 2006 was Nestle S.A. The second-largest player was Unilever with Blue Bell Creameries in third place.

Reasons to order your copy:

Discover the major quantitative trends affecting the Ice Cream markets. Understand consumers’ consumption and expenditure patterns. Understand the future direction of the market with reliable historical data and full five year forecasting.

Contents:

Chapter 1.

Executive summary

Chapter 2.

Introduction

Chapter 3.

US ice cream – market overview

Chapter 4.

Leading company profiles

Chapter 5.

Category analysis – artisanal ice cream

Chapter 6.

Category analysis – frozen yogurt

Chapter 7.

Category analysis – impulse ice cream

Chapter 8.

Category analysis – take-home ice cream

Chapter 9.

Cross country comparison

Chapter 10.

New product development

Chapter 11.

US socioeconomic profile

Chapter 12.

US macroeconomic profile

Chapter 13.

Research methodology

Chapter 14.

Appendix

List of Figures

List of Tables

For more information visit http://www.researchandmarkets.com/reports/c66536.