This Week in Pizza | March 15, 2017


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Restaurants with 50 or more fulltime employees would no longer have to provide insurance to those workers under the new health care plan proposed by congressional Republicans. The Trump-supported plan may face an uphill battle, with virtually all Democrats aligned against it and even some Republicans expressing concerns. But one industry expert believes elimination of the employer mandate and other business-friendly parts of the legislation will remain intact.

Read more about the controversial bill at PMQ.com.

Social Media: It’s Where Your Customers Are

Old-school operators have to quit kidding themselves that they don’t need social media, says consultant Bruce Irving of Smart Pizza Marketing. That’s where your customers are—Facebook alone has nearly 2 billion customers who use it at least once a month—so you’d better learn to love it. Start by choosing one platform and learning it inside and out, not as a marketer, but as a user. The better you understand it, the better your results will be.

Irving explains why we fail at social media—and how to do it better—at smartpizzamarketing.com.pmq.com.

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Gluten-Free from a Different Perspective

Stuck offering the same rice-based, gluten free products for your customers? We know how you feel. At Smart Flour Foods, we offer our clients a whole grain, gluten-free option using the power of ancient grains sorghum, amaranth, and teff. These grains give our products a better tasting, better-for-you value for your customers!

Click Here For More Information!

One Lucky Table Gets Free Dinner Every Night at Buono’s

To celebrate its 13th anniversary, Buono’s Authentic Pizzeria tried its luck at a giveaway promo that has reaped big rewards. Throughout March, the Long Beach, California shop is treating one lucky table of guests to a free dinner every night. Each table receives its check in a sealed envelope inscribed with the tagline, “Feeling Lucky?” Guests open the envelope to find out if they’re winners. Buono’s then asks them to share the news with their friends on social media.

Read more details about the promo at PMQ.com.

The Biggest Name in Food & Beverage

Attend Nightclub & Bar Show, the nation’s most influential gathering of bar & nightlife professionals,March 27-29at the Las Vegas Convention Center!
Take $10 off any pass with code, PIZZA10. Register at ncbshow.com.

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