Can an established chain like Mazzio’s switch lanes and break into the burgeoning street-food segment? We’re about to find out as the Tulsa, Oklahoma-based company rolls out a new line of “street pizzas” aimed at food-truck aficionados.
All that’s missing is the actual truck. Mazzio’s “street pizzas” will be sold for dine-in, carryout and delivery at participating restaurant locations. Available through November 5, the individually sized pizzas come in five slices, starting at $7.99 for one topping and $9.99 for specialty pies.
“Food trucks have become a staple at community gatherings and events, introducing people to bold, new and authentic flavors,” said Stuart Myers, Mazzio’s vice president of marketing and sales, in a press release. “Mazzio’s Street Pizzas recreate the food truck experience by combining flavor-forward pizzas with a budget-friendly and convenient experience.”
Related: Showing street smarts with pizza trucks
Featuring a mozzarella/provolone blend and a red sauce, the specialty offerings include:
- Street Combo: Mini pepperoni, pork sausage, roasted onions and roasted green peppers
- Boss Hog: Mini pepperoni, ham, pork sausage and bacon
- Chicken Q: Sweet BBQ sauce, grilled chicken, caramelized roasted onions and cheddar cheese
- Mamma Mia: Herbed oil blend (garlic olive oil), grilled chicken, artichokes, black olives, feta cheese, tomatoes and pepperoncini
- Street Taco: Spicy bean sauce, mozzarella/provolone cheese blend with cheddar, beef, roasted jalapenos, roasted onions, tomatoes and taco sauce upon request.
Former school teacher Ken Selby opened the first Mazzio’s—then called The Pizza Parlor—in 1961. The company now has 108 locations in the Midwest, Texas and Deep South.
