(Press Release) COPPELL, Texas, July 30, 2012– CiCi’s Pizza kicks off its “Race for the CiCi’s Cup” promotion today to get people to “Race into CiCi’s Today,” featuring a limited edition Coca-Cola Racing Family beverage cup and dine-in and To Go specials.

Through Oct. 14, guests can race into participating CiCi’s locations for “$5 Faves” each Monday-Thursday. During Happy Hour from 2-4 p.m., an adult buffet is just $5, including a regular drink. Guests also can take home a large, one-topping To Go pizza for just $5 anytime Monday-Thursday.

The 32-ounce limited edition Coca-Cola Racing Family cup will be available every day with the purchase of a large beverage. The cup has a QR code linking to exclusive videos of the Coca-Cola Racing Family.

“It’s racing season, and we decided to have some fun with it and partner with the Coca-Cola Racing Family to offer our guests, many of whom are racing fans, yet another reason to come in and enjoy CiCi’s custom buffet and family atmosphere,” said CiCi’s Pizza Chief Marketing Officer Nancy Hampton. “Our $5 Faves make it super affordable for families to enjoy a great meal together.”

On Sept. 6, participating CiCi’s location will host a one-day Race for the CiCi’s Cup guest appreciation event with special $2.99 pricing on its endless buffet featuring pizza, pasta, salad, soup and dessert.

Read more here: http://www.sacbee.com/2012/07/30/4673378/the-race-is-on-at-cicis-pizza.html#storylink=cpy