Pizza Nova in Ontario, Canada, will dedicate its busiest day of the year—Halloween—to raising funds for breast cancer research, the company said in a press release.

The family-owned and -operated brand will partner with CHIN Radio/TV International to support The Princess Margaret Cancer Foundation on October 31 in honor of Breast Cancer Awareness Month. One dollar from every order placed (excluding walk-in orders) at all Pizza Nova locations will be donated to the Princess Margaret Cancer Foundation to support breast cancer research.

“The Foundation does incredible work, and CHIN’s sponsorship helps shed light on important medical needs and causes within our community,” said Domenic Primucci, president of Pizza Nova.

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The Princess Margaret Cancer Foundation collaborates with healthcare and research experts, patients and the broader community to make The Princess Margaret Hospital a global cancer treatment and research leader. By allocating generous support from surrounding communities towards groundbreaking cancer research, compassionate patient support and education, the Foundation makes significant strides toward realizing a shared vision: “To Conquer Cancer in Our Lifetime.”

“This incredible collaboration will support life-saving cancer research at The Princess Margaret, one of the top five cancer research centers in the world,” said Dr. Miyo Yamashita, president and CEO of The Princess Margaret Cancer Foundation. “Our researchers are global leaders in creating new, innovative models of diagnosis and care, some that can even detect cancer before symptoms even appear. We are so grateful for the support that will come from Pizza Nova’s collaboration with CHIN on their upcoming fundraiser. It will accelerate research breakthroughs that will help save more lives here in Canada and around the world.”

Every day, cancer takes away the lives of 228 Canadians. Additionally, two out of every five Canadians will receive a cancer diagnosis at some point in their life. CHIN and multiple sponsors will come together from October 1 to November 30 to support the foundation for a fundraising effort.

“We are so grateful to welcome Pizza Nova on board as a sponsor,” said CHIN President Lenny Lombardi. “Our fundraiser highlights stories from patients and healthcare professionals, as well as the importance of supporting research and the difference such research can make.”

Founded in 1963, Pizza Nova has more than 150 stores and concession locations in Southern Ontario.

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