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Pizza Nova Gives Back to Sick Kids for 60th Anniversary

The Canadian pizza chain wants to collect $15,000 for the SickKids Foundation by selling a one-of-a-kind tote bag to customers.

Pizza Nova, with more than 150 stores and concession locations in southern Ontario, Canada, is celebrating its 60th anniversary and getting into the giving-back spirit of the holiday season by offering a limited-edition tote bag to benefit the SickKids Foundation. The foundation raises funds on behalf of The Hospital for Sick Children and is the largest charitable funder of child health research, learning and care in Canada.

Pizza Nova will offer its 60th anniversary tote bag, featuring the brand’s well-known “Ciao” greeting, for $15.99 per bag from November 27 to December 31. A portion of proceeds will be set aside for the foundation, with the ultimate goal of raising $15,000. The bags will be available while supplies last at all Pizza Nova locations and through its website.

Last year, during the 2022 holiday season, the pizza chain kicked off its first-ever fundraiser for SickKids with a Vespa tree ornament and met its goal of raising $15,0000.

Pizza Nova has been known for supporting the community since its 1963 inception. As a core value for the company, giving back is deeply ingrained in its business ethos—and it’s a crucial consideration for its customers, too. “Supporting our local communities has been a priority of ours since day one,” says Domenic Primucci, president of Pizza Nova. “We’re honored to be a part of SickKids’ community of supporters, helping it serve the needs of children from the greater Toronto area, Ontario and around the world.”

SickKids promotes scientific advancements to improve the lives and health of children and their families, and Pizza Nova’s contributions are helping. “As we embark on the second year of our partnership, we are thrilled to witness the evolution of pediatric care through the launch of Precision Child Health (PCH),” adds Stacey Robinson, director of cause marketing at SickKids Foundation. “This marks a pivotal step toward our vision of ‘Heal the Future.’ SickKids is honored to have Pizza Nova as our partner, and their commitment is a testament to their unwavering support for improving children’s health and supporting the community.”