(Press Release) October 17, 2013 — California Pizza Kitchen (CPK), the authority on California-style pizza and industry leader in creative dining, today announced the launch of a new line of gluten-free pizzas available at restaurants nationwide through a partnership with the Gluten Intolerance Group (GIG). The four gluten-free pizzas are prepared using strict procedures set forth and approved by the GIG, including a certified gluten-free crust and other ingredients verified by California Pizza Kitchen's suppliers as gluten-free. GIG will also conduct regular site inspections and audits to ensure all guidelines are being met.
"We are excited to expand our product offering to provide delicious and flavorful pizzas to guests who are affected by Celiac Disease or may suffer from gluten sensitivities," said Brian Sullivan, SVP of Culinary Development for California Pizza Kitchen. "Through this partnership, we can now offer guests the opportunity to dine with confidence and an understanding that we have followed the strict guidelines set forth by the Gluten Intolerance Group. Over the past several months, we've unveiled several new initiatives that are all part of the next chapter at California Pizza Kitchen and the addition of our gluten-free pizzas is another great example of the culinary direction in which we are headed."
Guests may choose from four options under the new gluten-free pizzas line, including:
THE ORIGINAL BBQ CHICKEN PIZZA – Our legendary BBQ sauce, smoked Gouda, red onions and cilantro. Add Nueske's applewood smoked bacon for even more flavor.
PEPPERONI – A combination of rustic and spicy pepperoni, fresh Mozzarella and wild oregano. Add white truffle oil to incorporate a unique element to America's favorite pizza.
MUSHROOM PEPPERONI SAUSAGE – Cremini mushrooms, rustic pepperoni, spicy Italian sausage, torn basil, Mozzarella and wild oregano.
- MARGHERITA – The classic. Italian tomatoes with fresh Mozzarella, basil and Parmesan.
The Gluten Free Food Service (GFFS) certification logo, an industry program of GIG, will be displayed on all California Pizza Kitchen menus to indicate the independent verification of quality, integrity and purity of food preparation policies, education and standards. Any of California Pizza Kitchen's pizzas may be made on a gluten-free crust for an additional $2.00, but due to current kitchen space, only the pizzas listed above can be prepared using GIG's certified procedures.
"We look forward to partnering with California Pizza Kitchen as the company is committed to maintaining strict policies to ensure that guests are served quality pizzas that meet our gluten-free guidelines," said Cynthia Kupper, Executive Director, Gluten Intolerance Group.
California Pizza Kitchen is also testing a new Lunch Duo in 29 restaurants. Guests will be able to choose from any two of California Pizza Kitchen's 7-inch pizzas, California Flatbreads, sandwiches, salads or soups to create their own meal. Guests may take advantage of this promotion between Monday and Friday, from 11AM – 4PM at participating California Pizza Kitchen locations.
About California Pizza Kitchen
Born in Beverly Hills in 1985, California Pizza Kitchen (CPK) is a leader in authentic California-style cuisine and is widely known for its innovative menu items. California Pizza Kitchen provides a range of California-inspired dishes, from signature hand-tossed and hearth-baked pizzas, to imaginative salads, pastas, entrées, soups, sandwiches and cocktails. A Southern California classic, CPK incites international cravings in more than 11 different countries. For more information on California Pizza Kitchen visit cpk.com. Follow them on Twitter @calpizzakitchen, like on Facebook at www.facebook.com/californiapizzakitchen and stay connected through http://instagram.com/californiapizzakitchen #cpknextchapter.
About Gluten Intolerance Group
Since 1974, the Gluten Intolerance Group has been providing education and support for persons living with gluten-related disorders. In 1996 GIG began working with food services to develop safe food handling practices for serving gluten-free meals. In 2005, GIG launched the largest certification program for products and a retailer education program. Through work in 20 countries, GIG is an internationally recognized leader and advocate for gluten-free consumers. For more information on the Gluten Intolerance Group visit www.gluten.net. Follow them on Twitter @glutendotnet, like us on Facebook at https://www.facebook.com/#!/GlutenIntoleranceGroup.
Kellie Baldyga, 203-682-8325