“In an effort to increase sales by 15 percent, Tony C’s Coal Fired Pizza, Austin’s Original Coal Fired Pizza,  announced that it targeted the 15 percent of the often left out left-handed community of Austin by introducing the left-handed pizza available beginning last Sunday, April 1, according to MarketWatch.  According to Scientific American, about 15 percent of the world’s population is left-handed.”

“Tony C’s ensured that its left-handed guests have the option of left-handed pizza and that all condiments at their tables are set in a way that would be left-handed friendly. Tony C’s also topped the left-handed pizzas counter-clockwise to ensure there is more sauce and toppings for guests who are left-handed when they take their first bite.”

‘”We believe that the first bite of pizza is the most important and memorable. Currently our left- handed guests are being shortchanged on their first bite. We have found that when the sauce and toppings are applied clockwise the first bite taken by left-handers yields less toppings,’ said Tony Ciola, owner of Tony C’s Coal Fired Pizza. ‘The southpaw community is an underserved demographic in Austin.”‘