Laugh at Yourself, and Customers Will Laugh With You
Speaking of millennials, they like marketing campaigns that make them laugh—the quirkier, the better, as long as the humor feels authentic to the brand. Get creative and design funny, snarky graphics for your social media. Don’t be afraid to embrace your online haters and even quote from nasty Yelp reviews. If you can laugh at yourself, customers will laugh with you.
See the 4 things we love about Avalanche’s Facebook page at PMQ.com.