Square Pie Guys started as a tech wizard’s pop-up pet project. It’s since grown into a trailblazing Detroit-style pizza brand, one that is now celebrating the five-year anniversary of its first brick-and-mortar location in San Francisco.
Since opening its first location in 2019, Square Pie Guys has sold over 1.2 million pies, or almost 250,000 a year. Celebrations for this milestone anniversary include special promotions and the return of two highly popular Square Pie Guys collaboration pizzas.
The first Square Pie Guys’ storefront was established in the SoMa neighborhood of San Francisco in the summer of 2019, after a year of pop-ups run by owner and co-founder Marc Schechter. These days, Square Pie Guys claims three brick-and-mortar locations (two in San Francisco and one in Oakland), several ghost kitchens across the Bay Area and a partnership with Good Eggs for people nationwide to get their Detroit-style pizza.
Related: Behind the Scenes at Square Pie Guys, The Little Brand With the Big-Time Innovation Process
The Square Pie Guys’ success story is a testament to its passion and commitment to delivering the best pizza experience, the brand says. Part of the Square Pie Guys’ DNA is its famous collaboration pizzas, a component of which has always been to raise money for charitable causes. To date, Square Pie Guys has donated over $100,000 through their collaboration pies, where every purchase has a percentage donated to the collaborators’ organization of choice.
View this post on Instagram
“We’re super grateful to the community and our supporters over the years and are very lucky to have a loyal fanbase that has grown exponentially since our pop-ups,” Schechter said. “Our guests are why we push so hard to provide innovative, fun and high-quality pies daily. Our team is thrilled to celebrate half a decade of bringing people together over delicious meals and creative pizza experiences that leave a lasting impression on every guest. We’re looking forward to continuing to celebrate being square.”
As Square Pie Guys celebrates its fifth business anniversary, the brand says it is more committed than ever to redefining the pizza experience. “Square Pie Guys believes that pizza is not just a delicious meal but a symbol of sharing something wonderful with those around you,” the company said via press release. “Emphasizing the word ‘share’ because life is better when we share it, and so is pizza.”
