Sales Continue to Climb at Pizza Patron
Second Quarter Sales Up 27.2% Over Previous Year
DALLAS, July 19 /PRNewswire/ — Pizza Patron, the premier Latino pizza brand, announced today its second quarter sales for this year have increased 27.2% versus the same period a year earlier. This represents the fourth straight quarter of double-digit same store comparative sales increases for the brand.
Since launching its “Pizza por Pesos(TM)” promotion earlier this year, the company has seen a tremendous amount of new traffic in its stores. Although the company received widespread criticism for the program, customers have shown support where it counts most-with their wallets.
“We are very excited about what we are seeing in our stores,” said Andrew Gamm, director of Brand Development for Pizza Patron. “We have always believed in our hearts that if we make a meaningful commitment to serve the community, the community, in turn, will support our business.”
Today, Pizza Patron operates 65 locations in the United States with aggressive expansion plans for the next 5 years. The company plans to continue growth through franchise distribution, partnering with qualified owner/operators who are committed to serving the Latino-Hispano community in their area.
“Needless to say, I am thrilled with our recent sales achievements,” said Antonio Swad, founder of Pizza Patron. It is a result of both a committed management team and excellent execution by our franchisees at the store level.
Comp sales in our industry seems to be the only measuring stick that matters, but the true test is how well you are meeting the needs our your core customers. I am looking forward to that challenge in the quarters ahead.”
About Pizza Patron
Pizza Patron was founded by Antonio Swad in 1986. Since franchising began in March 2003, the brand has gone from four locations in Dallas to 65 in five states, with more than 40 under development. Pizza Patron features fun and festive pizza stores that are community-based in Spanish-speaking or predominately Hispanic neighborhoods. In 2006 Pizza Patron successfully introduced new products like Patron Dippers(TM) and Fiesta Wings(TM), and rolled-out their “Lista(TM)” (ready now) pizza program nationally. In addition, Pizza Patron has developed a dine-in store model, the Pizza Patron Rapidito (airports/malls) model, the “Tiendita” (portable mini-store extension) and their “Lista(TM)” Drive-thru concept. All pizza dough is made fresh throughout the evening; no preservatives are added or needed. The sauce is prepared fresh in the stores from crushed Roma tomatoes and only 100% mozzarella is used. Whole and half pizzas are offered at prices as low as $5.99 for a large pizza with cheese and one topping and $3.99 for the same half pizza. A large ‘La Patrona’ pizza with everything is only $7.99. For more information, visit http://www.pizzapatron.com/.
