In 2018, soda giant Dr. Pepper launched an advertising campaign based around “Fansville”—a fictional town obsessed college football. This fall, Pizza Inn is bringing “Fansville” to 80 of its stores in the heart of SEC country.
Restaurants will feature SEC-themed pizza boxes, team uniforms and dining room flair. There will be weekly giveaways culminating in the ultimate prize: an all-expenses-paid trip to the SEC Championship Game in Atlanta this December.
“We are honored to partner with the SEC and Dr. Pepper to bring Fansville to life in our restaurants,” said Brandon Solano, CEO of RAVE Restaurant Group, parent company of Pizza Inn. “With so many of our locations in the heart of SEC country, Pizza Inn has deep respect for the many traditions and fans who live them every day. We’re humbled to give our guests this one-of-a-kind experience and proud to celebrate college football with the communities we serve.”
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The buffet brand is also bringing back its Sweet & Spicy Pepp Rally Pizza, loaded with both traditional and cup-and-crisp pepperoni and whole milk mozzarella. A sweet-and-spicy sauce blends Yellowbird Blue Agave Sriracha Sauce with Mike’s Hot Honey, and is finished with an herb-spiced “Magic Butter.”
