Papa John's UK

Papa John’s Creates World’s First Pizza for Bumblebees

Papa John's in U.K. raises awareness for bumblebees through pizza.

Pizza is universal, even for bumblebees.

As the bumblebee populations decline worldwide, with two species already have gone extinct in the United Kingdom, Papa John’s created two pizzas to benefit the Bumblebee Conservation Trust.

The first one as seen in the video above is “Beezza,” a precious one-inch pie topped with wildflowers like forget-me-nots and rose geraniums, local pollen, rosemary, and thyme. Thom Whitchurch of Britain’s first “Tiny Cookery School,” created the first proclaimed pizza for bees.

“Bees are fundamental to the making of pizzas, so we wanted to give them a slice of the action and create one perfect for them whilst raising awareness of the well-publicized issue of declining bee populations both here in the U.K. and across the globe,” said Giles Codd, U.K. marketing director for Papa John’s.

Sadly, the Beezza isn’t for sale. However, Papa John’s created a human-edible pizza in their honor: “The Bee Sting.” The pizza is made with a spicy base of Amarillo chili and topped with pepperoni, mozzarella, fresh green chili, and garnished with a sweet wildflower honey drizzle.

“We hope the new Bee Sting pizza goes down as well with our customers as the ‘Beezza’ did with the bees,” Codd said.

The customers are invited to donate their spare change from their orders to the Bumblebee Conservation Trust. The pizza chain will also give out packs of native wildflower seeds in support of the conservation’s work.

Without bees, there wouldn’t be pizza, according to the Bumblebee Conservation Trust’s senior science and policy officer Darryl Cox.

“Tomato plants hold their pollen in extremely tight structures and literally need a bumblebee to buzz the pollen out to fertilize the flowers,” Cox said to the Metro. “This ‘free-bee’ service means we can produce enough tomatoes to satisfy the global demand for pizza and other tomato-based products.”

The specialty is available at participating locations until September 1.