Mr Gatti’s Pizza, the pizza buffet chain headquartered in Fort Worth, raised more than $10,000 for St. Jude Children’s Research Hospital in March, breaking its own fundraising record, the company said in a press release.

Throughout March, customers at participating locations donated to the cause by rounding up their order total, and Mr Gatti’s pledged to match total donations up to $10,000. Top-performing locations included stores in El Camino and Fredericksburg, Texas, and Elizabethtown, Kentucky.

St. Jude Children’s Hospital is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. When St. Jude opened in 1962, childhood cancer was considered incurable. Since then, St. Jude has helped push the overall survival rate from 20% to more than 80%. Because of generous donors, families never receive a bill from St. Jude for treatment, travel, housing or food, so they can focus on helping their child live.

“At Mr Gatti’s Pizza, we are proud to have the opportunity to give back to the community and support such an important cause,” said Travis Smith, the chain’s vice president of marketing. “We are grateful for the generosity of our customers and our team members who made this year’s fundraiser a record-breaking success. Together, we can make a real difference in the fight against childhood cancer and other life-threatening diseases.

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Mr Gatti’s has been partnering with St. Jude for more than a decade. Its continued support helps fuel St. Jude’s ambitious $11.5 billion, six-year strategic plan, which includes tripling its global investment to reach more than 400,000 kids with cancer around the world each year.

Founded by James Eure, Mr Gatti’s Pizza first opened its doors as The Pizza Place in Stephenville, Texas, in 1964. With a move to Austin in 1969 came a name change, which paid tribute to Eure’s wife’s maiden name: Gatti. The company currently has more than 130 restaurants open and in development throughout Texas and the Southeastern U.S.