- Mountain Mike’s Pizza saw its same-store sales increase by 10.2% in the third quarter of 2021, while total system sales climbed by 19.7%, the company has reported.
- Meanwhile, the chain’s third-quarter digital sales, which stood at 18.25% in 2019, grew to more than 40% as of the end of the latest quarter.
West Coast chain Mountain Mike’s Pizza reported impressive gains in the third quarter of 2021, posting same-store sales increases of 10.2% and total system sales up 19.7% over Q3 2020.
AUVs for the brand are approaching $1.1 million systemwide, with the top 25% of locations averaging more than $1.6 million and the top 50% nearing $1.4 million on average, the company said in a press release. At the close of the third quarter, the brand also reported positive year-to-date sales gains, with same-store sales increasing 14.4% and total system sales jumping 23.3% over the same period in 2020.
“Last year, after achieving record sales in the 43-year history of Mountain Mike’s Pizza, our brand is reaching even greater heights in 2021 as we advance toward another sales milestone of surpassing $250 million in total system sales—a testament to our dedicated and thriving network of Mountain Mike’s franchise partners,” said Chris Britt, co-CEO/owner of Mountain Mike’s Pizza.
“While the industry-leading sales performance that we have been achieving is truly remarkable, we are even more inspired by what we can see ahead, which is motivating us to accelerate the introduction of Mountain Mike’s Pizza to new territories throughout the western U.S.,” Britt added.
Currently developing in eight western states, Mountain Mike’s opened three new restaurants in Q3 and signed new franchise commitments for 14 new units, including the brand’s inaugural market entry into Texas, Colorado and Idaho. Thus far, Mountain Mike’s has opened 15 new restaurants in 2021, with another seven expected to open between now and the end of the year.
Mountain Mike’s third-quarter digital sales, which stood at 18.25% in 2019, grew to more than 40% as of the end of this year’s third quarter, bolstered by an array of digital initiatives, growing usage of the Mountain Rewards mobile app and robust third-party delivery sales. The quarter’s digital activations included the “Score Big” sweepstakes, leveraging Mountain Mike’s four-year partnership as the Official Pizza of the San Francisco 49ers. That promotion will run through the end of the 2021-2022 regular season.
With more than 100 franchise commitments signed over the past eight months and a pipeline of new restaurant locations scheduled to open in California, Oregon, Utah, Arizona, Idaho, Nevada and Texas by the middle of 2022, the over 240-unit franchised pizza brand is primed for continued expansion throughout the western U.S., the company said.
Most recently, the brand announced a multi-store deal with RVTC Enterprises LLC, owned by Utah residents and prominent area dairy farmers Robert Viveiros and Tony Cabral. The agreement paves the way for Mountain Mike’s Pizza to add five stores throughout Utah County. RVTC is slated to open its first Mountain Mike’s restaurant in Orem before Christmas, which will be followed by a second location in Spanish Fork scheduled to open next spring.
To learn more about franchising with the brand, visit www.mountainmikesfranchise.com.