Looking to reduce hangups, upsell your customers and make your employees more productive? That’s what Message on Hold is all about. “One thing we ask every customer is, ‘How much money do you lose on the phone every day?’” says Mike Wick from Message On Hold, a Houston, Texas company that offers cutting-edge on-hold messaging services. “The most important thing in the world is the message. What are we saying to the people when they are on hold? Are they hearing a professionally produced upsell message?”
Message On Hold specializes in serving the pizza industry, with more than 3,500 pizzeria customers. Wick says the company’s goal is simple: to make it easier for customers to order from you. The average Message On Hold client sees its average sales go up by 50 cents an order, Wick notes. The return on investment is so great that Message On Hold will install the equipment in your pizzeria, write the scripts and let you use the system for 60 days—all for free. If you don’t like it, just send it back, Wick notes. After 60 days, the service’s cost starts at only $75 per month.
Using state-of-the-art digital equipment connected to your telephone system, Message On Hold, one of the pioneers of the industry, creates the perfect audio mix of licensed music and customized messages about your business. “Forget about the money,” Wick suggests. “When people call your store, do you want them to feel good? Won’t they feel better with a nice upsell message that entertains them versus dead silence while on hold?” With its engaging and entertaining messages, Message On Hold allows you to project a professional image and decrease hangups while promoting your products and services and creating good will with your customers. On-hold messages can also be used to offer helpful menu suggestions, emphasize special promotions, sales or high-profit items, and announce events, business hours and locations.
It’s also useful for introducing new menu items and advertising for new employees, Wick notes. “There are a lot of ways to use Message On Hold that just make people feel better about calling your restaurant. It’s all about improving customer satisfaction.”
Message On Hold provides a turnkey service that includes copywriting, professional voice talents, digital equipment, installation support, a lifetime replacement warranty, fax or call reminders to update your messages, and many other services. Their No. 1 objective is to become a valued business partner, creating custom messages designed to give you your desired ROI.
To learn more, visit messageonholdservice.com or call Mike Wick at 800-392-4664 ext. 1.
