Margherita, a Smithfield Culinary brand, is well known for transforming ordinary dishes into extraordinary experiences that help operators serve up authentic Italian flavor. Now, Margherita is giving back to its loyal friends with the Margherita Amici Loyalty Program.

In Italian, “Amici” means “friends,” and this new program rewards Margherita’s operator friends for their passion and dedication. For every case sold, the brand offers points that are redeemable for exclusive merchandise.

Launching this October for National Pizza Month, the easy-to-sign-up-for program also features regular updates on special rebates, product highlights, recipes, early access to new products, and more. It’s Margherita’s way of saying thank you to the friends who make every dish a celebration of authentic Italian flavor.