Inspired by the classic Margherita pizza, Toledo, Ohio-based Marco’s Pizza has added a new limited-time pizza to its summer menu lineup, the Margherita Magnifico. Taking “a fresh spin on a classic,” the pizzeria promises to close the summer in style with its latest LTO as the back-to-school season approaches.
Crafted with Marco’s housemade dough stretched into a thinner crust, the Margherita Magnifico features the brand’s signature sauce and blend of three cheeses. It’s topped with sliced fresh mozzarella and Roma tomatoes, plus a drizzle made from fresh basil harvested from a California-based farm. Meanwhile, “the Magnifico way” at Marco’s adds a garlic-sauced crust and a “Romesan” sprinkle of cheese all over the pie. The large Margherita Magnifico, available at participating locations, starts at $10.99 with a special ordering code.
“At Marco’s, quality and freshness are at the heart of everything we create to bring our consumers an exceptional experience,” says Kathleen Kennedy, director of culinary innovation for Marco’s Franchising. “The Margherita Magnifico is a testament to the brand’s dedication to delivering innovative options that appeal to a variety of tastes and flavors. With fresh mozzarella, a flavorful basil drizzle, and a light, golden crust, we’ve taken the classic Margherita and elevated it to a whole new level. Our customers can taste the difference with every bite.”
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The brand believes that the Margherita Magnifico Pizza is the perfect dish for consumers looking to extend their summer with classic bright flavors and fresh ingredients. According to a recent survey conducted on behalf of Marco’s Pizza by Wakefield Research, Americans want summer to last longer, with 57% willing to give up watching sports and 51% willing to ditch social media for just two more weeks of summer.
The Margherita Magnifico Pizza follows the launch of the new Fiery Flavors Menu at Marco’s. The limited-time menu introduced a variety of items, including pizzas, breads, bowls and handhelds, featuring a spicy cheese blend, made with fresh Monterey Jack cheese infused with jalapeños, habaneros and Carolina Reaper peppers. These new offerings are part of the recently launched brand platform “But Wait, There’s Marco’s,” designed to disrupt routine ordering behavior and remind consumers of the food options at Marco’s.
Marco’s Pizza was founded in 1978 by Italian-born Pasquale (“Pat”) Giammarco. The company has grown from its roots as a small Ohio brand to operate more than 1,200 stores in 34 states, with locations in Puerto Rico and the Bahamas. The Marco’s brand was ranked in Newsweek’s 2023 America’s Best Customer Service in the pizza chains category, earned a spot on QSR’s Top 50, and recently claimed the No. 48 spot on Entrepreneur’s 2024 Franchise 500 ranking.