Legendary New York Pizzeria Exports Brand to Vegas

According to NBCNewYork.com, “One of New York’s legendary pizzerias is expanding, but not in the city. Domenico DeMarco Jr., son of Brooklyn’s Di Fara pizzeria pie master, Domenico DeMarco, will be opening a new pizza shop in the Summerlin area of Las Vegas in January 2011.  The new restaurant will be called Dom DeMarco’s Pizzeria & Bar.”

“’I’ve been there my whole life,’ DeMarco Jr., 42, said of his father’s shop. ‘I’m taking what we’re doing and putting it out there.’ DeMarco Jr. said he is planning to open other franchises in California, Texas and Arizona, and eventually another in New York. However, all the hubbub about the pizzeria exporting its brand out of the area has DeMarco thinking he might have bring Dom DeMarco’s Pizzeria & Bar to New York sooner than later. ‘I would never leave New York. I love New York,’ he said, adding that he’d eventually like to open up a new shop in Manhattan. Will they be able to replicate experience out West?”