Latest Tyson Food Service Insights & Discovery Newsletter – Around the Clock Dining

PMQ Editor’s Note: The following report reveals that more than 50% of consumers order pizza for lunch or dinner at least 2-3 times per month, during a work week. 

SPRINGDALE, Ark.-(May 2008)-The spring issue of the Tyson Food Service Insights & Discovery newsletter examines the growing consumer trend of consumers letting their own schedule dictate when they eat, rather than having their schedules revolve around meal times.  The definition of breakfast, lunch, dinner, and snacking are blurring.  Insights & Discovery identifies how this trend is leading to many quick-service and casual restaurants extending operating hours and offering smaller portions and snack-based menu items.

To help make the clock tick in your favor, Tyson Food Service has created New Courses® menuing ideas perfectly timed for the way your customers are eating right now. The New Courses menuing program is fueled by proprietary consumer research to identify what foods, flavors, and forms are most popular right now.

Tyson Food Service brings you the Insights & Discovery quarterly newsletters as part of its commitment to innovation and discovery. Produced by Technomic, Inc., the leading provider of consulting and research to the restaurant industry, the newsletters offer consumer-centric insights into attitudes and behaviors that identify trends affecting all segments.

To receive the latest copy of Insights & Discovery or learn more about Tyson Food Service products and recipes, visit www.tysonfoodservice.com, call 1-800-24-TYSON, or contact your local Tyson Food Service representative.

About Tyson Foods, Inc.

Tyson Foods, Inc. [NYSE: TSN], founded in 1935 with headquarters in Springdale, Arkansas, is the world’s largest processor and marketer of chicken, beef, and pork, the second-largest food production company in the Fortune 500 and a member of the S&P 500.  The company produces a wide variety of protein-based and prepared food products and is the recognized market leader in the retail and foodservice markets it serves.  Tyson provides products and service to customers throughout the United States and more than 80 countries. The company has approximately 104,000 Team Members employed at more than 300 facilities and offices in the United States and around the world. Through its Core Values, Code of Conduct and Team Member Bill of Rights, Tyson strives to operate with integrity and trust and is committed to creating value for its shareholders, customers and Team Members. The company also strives to be faith-friendly, provide a safe work environment and serve as stewards of the animals, land and environment entrusted to it.