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| Tell People What They’ll Lose | ||||||
| In advertising, it’s important to tell people the benefits they’ll receive by using your product or service. But it’s also important to remind them of what they’ll lose by not using what you have to offer. It will boost your response rates. | ||||||
 Jay Siff, CEO Moving Targets 215-257-0880 x101 jay@movingtargets.com www.movingtargets.com |
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