Information Architects Receive Revenues From Pizza Timer King

FORT LAUDERDALE, FL, Aug 30, 2010 (MARKETWIRE via COMTEX) — Information Architects Corp. (PINKSHEETS: IACH) announced today that it is now receiving revenue from the sales of its Pizza Timer King (PTK) product and national grid rebates.

Information Architects’ proprietary device, PTK, works on commercial pizza ovens to significantly reduce gas consumption, thereby, as previously announced the PTK qualifies for an energy saver rebate program being offered by New York’s National Grid Gas Company. The sales process is set up in such a way that the rebate checks from the National Grid energy saving rebate program are sent directly to Information Architects. In using this process it requires no cash outlay on the part of the pizzeria owner to be able to install the PTK. The owner can begin benefiting from the lower energy savings right away. The energy cost savings have been shown to be up to 55%.

IACH has beta-tested this energy rebate program and is now anticipating the initial marketing program to commence the early part of September 2010. We have met with several entities regarding financing of the installations and anticipate completing these arrangements to coincide with our marketing program. The energy rebate program has been approved by the National Grid Gas Company and IACH is in the approval process with other utility companies embracing this energy saver rebate program. IACH’s business plan is to install the devices as wide spread as possible, with pizzeria owners paying an ongoing monthly fee to Information Architects for the PTK to create residual income for IACH for years to come.

Commenting on the sales progress, William Craig, IACH acting CEO, stated: “We are extremely pleased that the Pizza Timer King is being so well received. In these tough economic times business owners are looking at ways to save money any way they can, and the Pizza Timer King certainly fits the bill. Encouraged by the strong sales in the New York area, we are aggressively moving to expand our sales into other areas. The fact that Pizza Timer King not only saves business owners money but also cuts down on overall energy consumption is something that more and more people want to be a part of; and it is something we are very proud to offer.”

The company is dedicated to advancing its redefined business model. Over the last couple of months IACH has identified several potential strategic acquisitions and senior management personnel. The company looks forward to updating its shareholders with these new and exciting opportunities in the upcoming weeks.

“Forward-looking statements” as defined in the Private Securities Litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. Information Architects Corporation disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements including, but not limited to risks associated with changes in general economic and business conditions (including in the information technology and financial information industry), actions of our competitors, the extent to which we are able to develop new services and markets for our services, the time and expense involved in such development activities, the level of demand and market acceptance of our services, changes in our business strategies, and the purchasing activity or lack thereof by registered web mall members.

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