The major chains keep upping their specialty pizza game. Following on the heels of Marco’s Pizza’s debut of a New York-style LTO, Pizza Hut has introduced the Crispy Parm Pan Pizza, available nationwide at participating locations.

The brand said it has taken its iconic Original Pan Pizza and made it “even more indulgent” with the addition of crispy Parmesan on the outer crust and extra cheese on the whole pie. The pie is described as “crispy on the outside, light and fluffy on the inside, highly craveable and unmistakably Pizza Hut.”

To celebrate its new crust offering, Pizza Hut is launching “For the Love of Hut Crust,” a program inviting crust lovers and crust leavers (people who don’t eat the crust) to officially declare where they stand when it comes to crust preferences in posts on Instagram or TikTok. Entries have a chance to win free pizza for a year.

“Crust has always been at the heart of what makes Pizza Hut iconic. With its bold, Parmesan-baked edge, we are confident the Crispy Parm Pan Pizza is a crust that can change minds and turn everyone into a crust lover,” said Melissa Friebe, Pizza Hut’s chief marketing officer. “As we continue to build our Hut Crust platform, ‘For the Love of Hut Crust’ celebrates crust lovers everywhere, from lifelong fans to new converts discovering what they’ve been missing.”

Food & Ingredients