Dust Bowl Brewing Company announces the addition of Morris Distributing to its portfolio of distributors servicing California. Morris Distributing is one of the largest specialty beverage distributors in the San Francisco Bay Area, serving Marin, Sonoma, Napa, Mendocino, Lake and San Francisco counties.
“We’re really pleased with the relationship we’ve established with Morris Distributing,” comments Brett Tate, founder/owner, Dust Bowl Brewing Company. “As we prepare for increased production, it’s essential to align ourselves with new distribution channels where we can grow our brand and sell more beer. We believe Morris will be a great asset in a very competitive region.”
The brewery plans to roll out its brand with Morris Distributing in July starting with its flagship IPA “Hops of Wrath,” available in draft, 22 oz. bombers and 12 oz./6-packs. Additional styles will be available as inventory allows. The agreement marks the first in an expected wave of new distributors for the growing California craft brewery. Dust Bowl Brewing Company is on the brink of releasing official details of a long-anticipated new brewery, which is expected to increase production to 10,000 barrels in the first 12 months, more than doubling its current annual sales.
In addition to Morris Distributing, Dust Bowl Brewing Company currently has three other distributors: Delta Sierra Beverage covers the Central Valley to the foothills, Mussetter Distributing handles the Sacramento region and Donaghy Sales is responsible for the Fresno area south to Tulare County.
Target areas for expanded distribution include the San Francisco East Bay, where the company currently has limited self-distribution, San Francisco South Bay and Southern California.
Dust Bowl Brewing Company produced its first beer in May 2009. Handcrafted with only the finest ingredients, Dust Bowl beers are available in 5 and 15.5 gallon kegs along with selected styles in 22 oz. and 12 oz. bottles. The small craft brewery showcases a wide variety of its beers at its Tap Room, which opened in August 2011 in Downtown Turlock, California.
