According to the Associated Press, “Domino’s Pizza Inc.’s second quarter profit rose 55 percent as more people bought more of its revamped pizza, pushing revenue higher.”

“The chain started promoting its new pie, which has a new sauce and cheese combination as well as a flavored crust, in December. CEO J. Patrick Doyle said Domino’s is seeing more people returning to Domino’s for the new pizza, not just new customers. ‘I continue to be bullish on the performance of our U.S. business,’ he said in a news release. Domino’s said its net income rose to $22.6 million, or 37 cents per share, in the three-month period ending June 20, up from $14.5 million, or 25 cents per share, a year earlier.”