According to a news report from mlive.com, “David Brandon has to figure out how to convince people to buy pizza during what he expects to be “perhaps the deepest, darkest recession of most of our lifetimes.”
“But the Domino’s Pizza chairman and chief executive, speaking in a phone interview from his desk in Ann Arbor Township, said his $1.44 billion company would survive this economic crisis. In fact, Brandon says Domino’s could survive for years in an economy like this,” said the story. “Domino’s Pizza is going to be fine. It’s not a period of time where you can grow. It’s not a period of time where you can have record-setting profits,” he said.