Domino’s CEO Russell Weiner sounded jubilant about the company’s performance in 2025’s third quarter, which saw U.S. same-store sales growth of 5.2% and U.S. retail sales growth of 7%.
“It was a great Q3 for our U.S. business,” Weiner told investors in an October 14 earnings call. “We grew in all areas key to our success. Our carryout business was positive, our delivery business was positive, and our order count growth was positive. All of this resulted in meaningful market share growth.”
Weiner said Domino’s four-pillar Hungry for MORE strategy is the driving force behind all that growth. The MORE acronym stands for Most Delicious Food, Operational Excellence, Renowned Value and Enhanced by Best-in-Class Franchisees. The strategy’s goal, announced in late 2023, was to increase sales by $7 billion across five years, including $3 billion in U.S. sales.
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Deep discounts have been key to that plan in the past two years.
“In my opinion, [our] Best Deal Ever is, well, the best deal in restaurants,” Weiner said, referring to a July 7-August 3 online-only deal offering any pizza with any toppings and any crust for $9.99. “The price point screams renowned value, and the taste drives our most delicious food perceptions. After all, consumers are building and eating their dream pizzas in a world where prices have gone up and discounts never seem to be on the items you truly want. Domino’s gives customers their favorite pizzas at our best price.”
He noted that the chain’s massive media and purchasing power makes it possible for franchisees to still turn a profit from the deal. “In fact, Best Deal Ever has been running longer than we originally planned because our franchisees asked to bring it back.”
Domino’s new Parmesan Stuffed Crust Pizza, introduced in early March, was another hit that drove sales skyward. “This launch has gone extremely well and continues to meet the expectations that we had for it on every level: mix, incremental new customers and franchisee profitability,” Weiner said. Additionally, Domino’s new Bread Bites—available in cinnamon/sugar and garlic flavors—came out in early September and “highlight our innovation-with-intent approach.”
“Customers prefer the taste of Bread Bites over [the more operationally complex bread twists previously on Domino’s menu] and love that they can get 32 Bread Bites for $6.99 as part of our mix-and-match deal.”
Domino’s has also implemented upgrades to its e-commerce platforms, speeding up the checkout process for customers. “The apps come next, and our goal is to have them rolled out by the end of the year,” Weiner said.
He also trumpeted the chain’s planned brand refresh—the first in 13 years. “The new look and feel will roll out over the coming months,” he said. “In all of our marketing, Hungry for MORE is no longer just a strategy. It has a look, a sound and a heartbeat. Seeing everything come to life this year gives me the confidence that, in 2026 and beyond, we will be able to achieve our goal of 3% same-store sales in the U.S. and continue to take meaningful market share….We’re just getting started.”
Domino’s CFO, Sandeep Reddy, highlighted some other successes for the quarter, including growth in carryout comps of 8.7% and delivery growth of 2.5%. The company added 29 net new stores, growing its U.S. systemwide count to 7,090.
All in all, a difficult macro-environment has been “a key factor” for restaurants of all kinds in 2025, Weiner said. But, he added, “What I’m very confident we’ll continue to do is drive market share. What that does is, it really puts distance between us and our competition. It puts pressure on the economics of their stores. Even some short-term restaurant headwinds lead to share gains and long-term gains for Domino’s in that environment.”
