Pizza Freak Co., the internationally acclaimed frozen pizza brand founded by chefs Brad Kilgore and Brad Daniels, has launched a new digital innovation: the Pizza Freak Co. AI Chef, described as “a smart, user-friendly digital tool that helps pizza lovers everywhere turn its Three Cheese Pizza and Tomato Pie into one-of-a-kind, restaurant-worthy creations.”
Whether customers are craving something bold and spicy, light and fresh, or totally unexpected, the Pizza Freak Co. AI Chef is designed to spark their creativity. From topping ideas to party-hosting tips and suggestions for making a big impression, the AI Chef is “built to help you freak your pie your way—using what’s in your fridge, or what’s calling your name at the store,” the company said.
“The Pizza Freak Co. AI Chef is all about fun, creativity, and making it easier than ever to eat like a chef at home,” said Daniels, who is also chef-owner of the award-winning Tresini restaurant in Ambler, Pennsylvania.
Related: Two Famed Chefs Turn Frozen Pies into a Candidate for the World’s 100 Best Pizzas
Kilgore, a James Beard-nominated chef, added, “Pizza Freak isn’t just a product—it’s a platform for culinary self-expression. With the AI Chef, we’re putting that creativity directly into people’s hands.”
Built on OpenAI’s ChatGPT in collaboration with brand studio La Concorde NYC, the AI Chef blends culinary insight with cutting-edge technology, creating a playful and practical experience that empowers home chefs to explore new flavor combinations with confidence, the press release states.
This launch follows an unprecedented moment for the brand: Pizza Freak Co. was nominated for the 2024 Best Chef Awards’ Top 100 Pizzas in the World—an extraordinary honor in a space traditionally reserved for dine-in restaurants. While the brand didn’t make the final cut, the nomination alone marked a major milestone for frozen pizza, showing the culinary world what’s possible when chefs take frozen seriously.
Made with all-natural, U.S.-sourced ingredients—including King Arthur Flour, Bianco DiNapoli Tomatoes and Grandé Cheese—Pizza Freak Co. pies are “designed to go from frozen to freaked in 25 minutes flat.” The company’s signature Freak Frame baking method “creates a crisp, chewy, edge-to-edge crust that’s built to handle customers’ wildest topping ideas—and now, with a little help from AI, customers’ best pizza ever might be just a few clicks away.”
Pizza Freak Co. was born from Daniels’ and Kilgore’s mission to create a frozen pizza they’d proudly serve in their restaurants or share with friends at home. After two years of R&D and zero shortcuts, the result is a restaurant-quality product that invites everyone to celebrate pizza night their way.