Offer free delivery for the month.

Offer a free delivery option to thank your customers. If you don’t offer delivery, hire a few temporary drivers during the slow time to see if it increases business.

 

Introduce something new.

Show customers that you’re always keeping things fresh. It doesn’t have to be a revamp of the entire menu—just a few new items can excite their taste buds.

 

Cater to dieters.

If some of your customers have adopted a no-pizza rule, remind them about your salads, thin-crust pizzas and other healthy options.

 

Entice people with crazy specials.

Using email and social media, offer wacky promos—i.e., “Wear a Hawaiian shirt and get a free Hawaiian pizza”—to get people through the door.

 

Give away your pizza.

The more pizza you give away, the more customers you will get. Sign up for local events, donate pizza to worthy causes, and drop pizzas off at local businesses. Get your pizza in their hands, and your product will speak for itself!

 

Marketing