Pizza News

International pizza growth

The most exciting growth in the pizza industry, during the past few years, has been in the international markets. But which markets hold the most promise for pizza entrepreneurs who would like to expand their business internationally? One rough way to estimate a foreign market's interest in pizza is by … More

Pizza News

The 2004 pizza census

Thanks to the 488 respondents to this questionnaire, who took part anonymously and who each received a complete copy of the results of this survey. Unfortunately, we can't print the entire results of this report because it wouldn't be fair to those who took the time to participate. We hope … More

Pizza News

Pizza opportunity 101

Introducing Professor Christopher Muller, Ph.D BY STEVE GREEN, PMQ PUBLISHER Professor Muller has written the best analysis of pizza opportunity I have ever read. He has allowed us to reprint this work, which originally appeared in a European foodservice magazine. We are very proud to have Professor Muller associated with … More

Pizza News

Ask Joey

QUESTION: What can you do during to holidays to boost sales? ANSWER: The season is upon us and it is a super exciting time for our businesses and our brands. How do we translate all of this positive energy into our customer base? We want to make a connection that … More

Pizza News

PMQ's 2003 trade show review

We traveled all over the place in 2003 looking for the best ideas at trade shows across the United States and in Australia. We've been to Los Angeles, New York, Columbus, Chicago, Orlando, Indiana, New Orleans, Toledo and Sydney. Through hours of conversations and product demonstrations at all of the … More

Pizza News

Healthy pizza part 1: health-building pizza

Business leaders tell us, "Be proactive rather than reactive. Make your plans before rather than after the $#!t hits the fan. That's how to beat your competition and win the game of business." A more straight-forward way of putting it is: "Read the writing on the wall… then figure out … More

Pizza News

From the brink of bankruptcy

In the past three years, I have had the privilege of hearing some outstanding stories of success and some tragic stories of failure in the pizza business. Every once in a while I come across an operator who was on the brink of bankruptcy and losing nearly everything, but managed … More

Pizza News

Who is the father of American pizza?

Who discovered America? Who was the first President of America? You know the answer to these; Christopher Columbus and George Washington. You were taught this information in school and it's something you should know if you live in America, but what do you know about the origins of American pizza? … More

Pizza News

Important Information for direct mail

During the past 12 years, I moved four times in Southern California. You guessed it; I'm like millions of Americans who don't stay in one place for too long. So if you're a marketer trying to keep track of my whereabouts, best of luck! The U.S. Postal Service says 43 … More

Pizza News

Unleashing a mob of eager customers

The funny thing is – most people are scared out of their wits to do it A Tale of Two Ponies – Kalani was a very sweet six-year-old girl about to celebrate her seventh birthday. She got straight A's in school, did her homework every night and still found time … More

Pizza News

The secret conference of re insurers in Monte Carlo

It's all over but the shouting. The annual Re Insurance confab held in Monte Carlo is done. There is a small but powerful group of international businessmen that control the global Re Insurance industry. This is the place that insurance companies go to buy their insurance to hedge their bets … More