Equipment & Technology

Product Spotlight November 2012

It’s Something in the Water All New Yorkers know it’s the water that makes the dough! You’ve probably been using the same great recipe for years, one that was passed down from generation to generation. But if you’re slinging dough away from home and can’t figure out why the crust … More

Equipment & Technology

Metal Gear

Quality metalware is a must for any pizzeria, but aside from this basic tenet, there are few rules when it comes to choosing the equipment that’s ideal for your operation. What works best for you will depend on your dough and pizza type; your dough making, prepping and pizza assembly … More

Equipment & Technology

Bringing the heat

“The first identifiable ovens, dating from 20,000 B.C., were found in Ukraine. These were pits in which hot coals were covered by a layer of ashes; the food was set on top, wrapped up in leaves, and the pit covered with earth,” says Ancient Inventions by Peter James and Nick Thorpe. While this technique may still be … More

Equipment & Technology

Stay sharp

How do you slice your pizza? For most, the standard rolling cutter is affordable, effective and quick. Still others—especially peddlers of deep-dish and grandma-style pies—find a rocking knife superior and, in a way, much more exciting. No doubt there are plenty of schools of thought on the issue. For instance, in Rome, where slices … More

Equipment & Technology

Fit to be fried

As a pizzeria owner, your focal-point appliance will likely always be an oven. But if your pizzeria offers fried foods, you should also do a little research when searching for a new deep fryer to find out what’s best for your operation. After all, the check you write today may buy an appliance that will keep you … More

Business & Marketing

Special delivery

If your business offers delivery, you’d better have the right tools for the job. Outfitting your delivery drivers doesn’t always require a substantial investment, but experts agree that if you buy the right product, you’ll reap the benefits of durability and even a little extra exposure for your brand. When it comes to car toppers, delivery bags and … More

Business & Marketing

Map it

In the past few years, GPS systems have changed the way people fi nd their favorite pizza and, in some instances, how pizzerias fi nd new customers. While up until recently this technology may have been a delivery driver’s tool, you can also think of GPS as a tool to enhance customer loyalty and satisfaction. In the … More

Business & Marketing

Media savvy

You have a brand. You have a design and image. Now you need to simply pick the best advertising outlets to increase sales, hit the target audience, stay on budget and show measurable results. If you’re working on your own, you may be looking at a project that has more layers than you expected. To plan and … More

Equipment & Technology

Keep your cool

Frozen produce and improperly refrigerated meats can cost your pizzeria money in both wasted inventory and poor customer satisfaction. Ensuring you have the right type and amount  of refrigerated storage can help reduce these losses. Refrigeration options for a pizzeria encompass three units: walk-in, reach-in and refrigerated prep tables. “In a typical … More

Equipment & Technology

The right mix

Before you can roll it, top it and bake it, you need to prepare enough dough to meet your customers’ demands. Keeping production on schedule starts by choosing a mixer that can handle all of your needs, in terms of both size and function. Three types of mixers are designed to handle large volumes of dense … More

Equipment & Technology

The superior interior

So you’re ready to redesign your restaurant, you’re opening restaurant number two or  you’re just getting started. How do you make sure that you set your business up in the most efficient means possible?   PMQ’s latest installment of our Info Center takes you backstage in design school to show you … More