It’s a simple question that is often asked by folks outside of the industry: “Why does the local pizzeria’s pizza taste better than the stuff I make at home?” Answer: It’s likely because their oven is hotter than yours. A hotter oven leads to superior oven-spring, the early phase … More

More than half of consumers polled in a recent survey(1) said they prefer boneless chicken wings over bone-in wings. But according to NPD Crest data,(2) which measures consumer-reported foodservice meals, almost 64% of all wings sold over the past year were bone-in. “That represents a real opportunity for pizza … More

The lowly chicken’s wings were once regarded as the worst part of the bird. It wasn’t until a bar in Buffalo, N.Y., decided to toss an accidental order of wings into a spicy sauce for hungry bar patrons that wings took off as a viable appetizer.  Since then, wings … More

You may keep track of prices on high-cost items like cheese and pepperoni, but what about the smaller things? “Salt, dissolvable labels, grated Parmesan packets—the things pizza store owners casually tack onto their orders may be marked up 30% to 40% more because the prices are not being looked … More

In every pizzeria, you are destined to find a cheese shaker. Whether filled with cheese, crushed red pepper or oregano, it’ll be there. The shaker has not seen much advancement over the years, although the pizza restaurant industry is ever-changing. Both CustomCheeseShakers.com and ForeverLids.com believe the time for advancement is now. These two … More

Want to increase your online sales while helping local schools? Universal’s Project Education program has the answer! For more than 25 years, Universal Promotions has been providing the supermarket industry with programs that increase basket sizes and purchase frequency while creating strong customer loyalty and bringing in new shoppers. … More

It’s always about food costs, food costs, food costs. But what about the cost of parts for your oven and kitchen equipment? We recently sat down with Jonathan, owner of PizzaParts.com, which specializes in oven and kitchen equipment and carries products for a variety of brands. Jonathan, a former … More

How would your customer loyalty improve if you could place a promotion right in the palm of their hand? What if you could send them an electronic gift card expressing thanks around the holidays? Would they enjoy the convenience of paying directly from their mobile phone or being rewarded … More

Are you looking to implement a direct mail campaign, but are hesitant because you’re unsure if it will deliver the results you are looking for? Look no further—the solution lies in the type of direct mail campaign you implement. There are hundreds of different targeting strategies out there. It’s just … More