With the growing expansion of the major players in the American food chains, especially McDonald’s, Burger King (Hungry Jack’s down under),KFC and Domino’s, you would have to excuse me for wondering if Australia was on the way to becoming the 52nd state of the U.S. Over the last two years … More
Business & Marketing
Eureka! – Marketing Success Story
Rolf Wilkin knew nothing about Pizza when he borrowed money to buy a failing pizza store in 1992. Now he owns six pizza stores with more on the way and sales are well above the national average. PMQ features Eureka Pizza this issue because it is a great story of … More
Business & Marketing
Big Dave – Fourteen Fridays
Dave Ostrander is the owner/operator of Big Dave’s Pizza in Oscoda, MI. Since 1975, he has served award-winning pizza, pasta, sandwiches and salad bar in his 120-seat restaurant; 50% of his sales are from delivery. He also acts as a Pizza Consultant for a full-line distributor and a tomato packer. … More
Business & Marketing
Competitor Extermination Program – Playing Hardball
Mary Wilson remembers well the visit she got from the new pizza competitor in town. The brash and brazen entrepreneur walked into her Southern Illinois Domino’s Pizza store and arrogantly announced that he was going to put her out of business. The competitor was a former pizza chain supervisor with … More
Business & Marketing
Austria's Largest Pizza Chain
Pizza Mann Shows Marketing Leadership Pizza Mann is the name of Austria’s largest pizza chain. The 29 store franchise chain has an excellent product, strong operations, and creative marketing. Their pizza is excellent. They have a thin style pizza with a special Austrian flavor, probably most similar to Papa John’s … More