Consumers are demanding more convenience and diversity when it comes to food delivery. The rise of on-demand delivery apps is satisfying their needs. But what about your needs as a pizzeria operator? There is a number of ways on-demand platforms like DoorDash can strengthen your existing delivery model, help … More
From the Editor
Pizza Sports are Here to Stay, and Competitors Are Set to Become Stars
Pizza Sports Have Arrived! For nearly 20 years, the U.S. Pizza Team (USPT) has been a labor of love for PMQ publisher Steve Green, his family and staff. As I mentioned in this space last month, their work paid off splendidly in January when the USPT’s Winter Trials, held at … More
SmartMarket
SmartMarket: Affordable Direct Mail Designed for Pizza Shops
Direct mail is a potent marketing tactic, garnering higher response rates than any digital direct marketing medium, according to the Direct Marking Association. But it can be cost-prohibitive for pizzerias. “It’s a catch-22,” says Jeff Dodge of Ramos Pizza in Lincoln, Nebraska. “You know you have to do it … More
Business & Marketing
Old-School vs. Online Marketing: Getting the Best Out of Both
Sowilso11: I’ve started a new pizza shop in my town, and I’m looking for various ways to promote it. I have already approached a flyer distribution service, but I’m worried whether these flyers are still a popular promotional tool. Should I try more advanced strategies, like internet marketing, email … More
From the Editor
2019: Already a Year to Remember
It has been a while since my noble visage shone gloriously from this page, but let’s be honest: You probably didn’t even notice I was gone. You didn’t miss me one bit, did you? True, my sabbatical was fairly brief, but a lot happened in my absence. Someone started … More
Accounting For Your Money
What You Need to Know About Filing for an Extension on Your Taxes
Q: I filed for an extension on my taxes this year, but I was surprised to realize I still had to send the IRS a check. How does the extension work? A: Some people get confused about what it means to file for an extension on their income … More
SmartMarket
SmartMarket: Pizza Possibilities With Ardent Mills
High-quality flour is the foundation for strong, flavorful pizza dough, and at Ardent Mills, we know pizza dough. We’re proud to offer some of the most trusted flours in the pizza business, including Italian-type 00 flour for Neapolitan-style pizza, grown and finely milled in North America. Using Primo Mulino … More
Marketing Idea Zone
Idea Zone: Is Your POS System Optimized for Your Pizzeria?
When pizzeria owners are searching for an ideal POS system, they look for reliability, functionality and flexibility. That’s where Revel Pizza Solution comes in. Partnering with Apple, Revel Pizza Solution incorporates the reliability and user security of the iPad with state-of-the-art software designed from the bottom up for the … More
Business & Marketing
Should You Hire An Interior Designer? The Think Tank Has Some Advice
Pizzanorth: Has anyone used an interior designer? I struggle with making decisions with colors and textures, and I’m looking for some help. Any suggestions? I’ve Googled pizza dining room images and still struggle. I’d prefer to just pay someone to help and be done with it! brad randall: … More
Accounting For Your Money
Should You Be Buying New Equipment Before the Year Ends?
Should I buy more equipment under the new tax law before the year ends? The short answer is, as always, it depends. But here are some basics about the new tax law. First, businesses can immediately expense more under the new law, which increases the maximum deduction from $500,000 … More
From the Editor
December 2018: The 2019 Pizza Power Report and more!
Happy December, pizza nation! Addressing our readers as “pizza nation” has become a “thing” with me, and I thought I would delve into that further. Oxford Dictionaries defines “nation” as “a large body of people united by common descent, history, culture or language, inhabiting a particular state or territory.” … More
Marketing Idea Zone
The Best Local Marketing to Find You Long-Term Pizza Customers
Does your pizza restaurant have the best pizza in town? If every new person who moved into your neighborhood visited your pizzeria first, would they have a great experience and want to come back? This is the biggest struggle that most local business owners encounter: how to get new … More