Blaze Pizza has signed a deal with NAD Holding to expand its international footprint, including six new locations in the United Arab Emirates (UAE), the company announced recently.
Under CEO Nabeel Dabwan, NAD Holding made its mark in the region with the acquisition of the first Blaze location in Manama, Bahrain, in 2023, driving a new phase of growth for Blaze.
“After discovering Blaze Pizza’s innovative approach and exceptional customer involvement, we were keen to pursue franchise opportunities,” Dabwan said. “Our longstanding relationship with Blaze’s CEO, Beto Guajardo, made this collaboration even more compelling. We have built a strong team in Bahrain and are eager to expand our operations to the UAE.”
The Blaze Pizza team in Bahrain has collaborated with their counterparts in the United States, achieving NRO certification for the managers of Bahrain’s Blaze Pizza branches, according to a press release. With a strategic focus on the UAE, Blaze Pizza aims to become one of the leading food chains in the region.
“We are thrilled to partner with Nabeel and his team to bring Blaze Pizza’s unique and interactive dining experience to more countries,” Guajardo said. “This agreement is a testament to our commitment to global growth and our dedication to delivering high-quality, customizable pizzas to more customers around the world. We look forward to a successful collaboration and to making Blaze Pizza a beloved brand in the Middle East.”
Since its inception in 2011, Blaze Pizza, a fast-casual pizza leader, has expanded its concept to more than 300 restaurants across 38 states and three countries.
