2008 BC Foodservice Expo serves up menu ideas and business advice

VANCOUVER – Whether you’re a potential restaurateur looking for tips on how to start and grow your business or a seasoned veteran scouting out energy-efficient equipment and new local flavours, attending the 2008 BC Foodservice Expo is a New Year’s resolution you don’t want to break.  The Expo is Western Canada’s largest hospitality show and returns to Vancouver’s BC Place Stadium Jan. 27 and 28.
 
“BC’s restaurant and foodservice operators are always looking for ways to make the most of our bustling economy, and one of the smartest moves they can make is to add this show to their calendars,” says show manager Samantha Scholefield.  “It’s a once-a-year chance to see and sample thousands of products, and the best opportunity to meet and network with other industry professionals.”  
 
This year, four complimentary seminars are planned to add value to visitors’ onsite experience:
 
Sunday, January 27
 
11:15 am • Sustainability 101: To a Greener Future
André la Rivière
and the Green Table Network, a sustainable foodservice organization, demonstrate the basics of eco-friendly dining. Discover practical ways to reduce waste, increase energy efficiency, conserve water and use fewer pollutants.
 
1:00 pm • Common Sense Marketing For Independent Restaurants
This workshop gives independent restaurateurs tips and tricks they can use to compete against the big chains and win.  Joel Cohen’s dynamic presentation will reveal the benefits of working without “corporate red tape” and includes more than 40 easy and inexpensive ways to make guests say, “Wow!”
 
Monday, January 28
 
11:00 am • The Real Secret To Your Success
Having a plan is the real secret to building a successful business, and it doesn’t need to be a chore!  Joel Cohen will show how it’s possible to develop a three-month sales-building plan – one that any restaurant team can implement – in under 15 minutes.
 
1:00 pm • Short on Staff? Get Smart With Your HR Practices!
Does your HR plan include using new media like Facebook or YouTube? Are you reaching young mothers, new immigrants or retired people? Do you offer perks that encourage your staff to stick around? go2’s Arlene Keis and CRFA’s Mark von Schellwitz share the innovative techniques, information and tips used by forward-thinking employers.
Two special pavilions will shine a spotlight on local spirits and hot new tastes in coffee:
 
BC Winery & Microbrewery
Come experience the bounty of BC’s growing beer and wine industry!  Local producers will be on hand to offer product samples, suggest pairing opportunities, answer your questions and help you place product orders. Santé!
 
Coffee Connections
Sophisticated customers are demanding more from their “cuppa joe.”  Guest baristas will show how specialty coffees can add value and appeal to your menu through a series of informative demonstrations:
 
·      Go Green: Fair Trade Coffee    
·      Traditional Espresso 101: How to get the Perfect Cup  
·      Coffee with Flare (presented by Extreme Bartending)   
·      Specialty Coffee Pairings (with Miscela d’Oro)
·      Cappuccino Cocktails and Coffee Martinis (with Miscela d’Oro)
 
The 2008 BC Foodservice Expo will also feature:
 

  • two live culinary competitions;
  • hundreds of new products and show specials;

  • a walk-through showcase of the latest and greenest in equipment, products and kitchen design; and
  • fresh new menu ideas from the local wineries, breweries, growers and producers that call BC home.

 
For more information about the 2008 edition of the BC Foodservice Expo, visit the show’s website at www.crfa.ca/bcexpo or download the visitor’s brochure at  http://www.crfa.ca/tradeshows/bcfse/pdf/bcfse_visitorbrochure.pdf .  The BC Foodservice Expo is a trade-only event owned and operated by the Canadian Restaurant and Foodservices Association and sponsored by VISA. 
 
Register today
Online registration is only $10.00 prior to Jan. 25, 2008: www.crfa.ca/bcexpo On-site registration during the show will be $25.00.  Please note that admission is restricted to industry personnel aged 19 or older.
 
Show dates and times:               
Sunday, Jan. 27, 2008:  11:00 a.m. – 5:00 p.m.
Monday, Jan. 28, 2008:  10:00 a.m. – 5:00 p.m.
 
Location:
BC Place Stadium, 777 Pacific Blvd., Vancouver