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NOVEMBER/DECEMBER 2006 ISSUE
TABLE OF CONTENTS


PMQ Features

Pizza Cruise Sets Sail
PMQ’s Pizza Cruise is right around the corner, and it’s still not too late to climb aboard for the first annual Pizza Cruise.
Hey Dude, Pizza My Bike!
Here’s a new marketing idea to get involved in. Dino Ciccone to unveil the first Pizza Bike at PMQ’s New York Pizza Show in March.
Is Your Marketing Working for or Against You?
In this article by contributing writer Jon Ferguson, you can learn more about how to make your marketing and advertising strategies more effective.
Pizza Power, 2006
PMQ’s annual industry analysis. Have pizzeria numbers dropped? Are there more franchises than independents? Find out all the beef on the pizza industry’s past year here.
Jersey Pizza & Grill: Primetime Pizza
Learn how Gregg Majewski, owner of Jersey’s Pizza, turned a pizzeria into the ultimate sports bar with over 30 flat-screens and great marketing techniques.
Pizza to the People
Connie's Pizza President, Marc Stolfe, explains his groovy concept in the Chicago area: a hip pizzeria with a 60's theme and a colorful atmosphere.
Pizzeria Calzone: The Pioneers of the Impossible
Located in Guangdong Province of Southeast China, this pizzeria specializes in calzones, which the Chinese people have obviously taken strongly to.
The Dough Boys
Italian brothers in the frozen dough-making business.

PMQ Departments

From the Publisher
Steve Green gives you an overview of what to expect in this issue.
Letters to the Editor
Read what other operators are writing about to PMQ. If you have a comment, suggestion, complaint, or question, send it to PMQ’s editors.
In Lehmann’s Terms
Tom Lehmann, our resident dough doctor, explains how to nix those nasty gum lines.
Idea Forum: Cred Marketing
PMQ’s Idea Forum: Cred Marketing explains how they can make quick contact to your entire customer base by offering a coupon by phone.
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