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 NEW IDEAS FOR SELLING MORE PIZZA

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Winter 2002 ISSUE

Winter 2002

TABLE OF CONTENTS

Banned in Vegas
Lanova Does it Again!
Pizza in Ireland
Customer Profiling, Makes Customers Happier
HotBags . . . Turning up the Heat on Delivery
and HotBag Manufacturers
Do Your Customers Hang On or Hang Up?
Staying Focused On What's Important
Earn More Dough by Making Some Bread . . . sticks
Cause-Related Marketing
Email Marketing, Part I
Email Marketing, Part II
The Dirty Little Secrets about "Delivery Liability"
Overtime: To Pay or Not to Pay
Marketing Movents of Magic & Misery
Dino's Eggplant Pizza
Employee Theft
Choosing a New Location






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