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TABLE OF CONTENTS Letter From the Publisher Pizza Stores Losing 7 Percent From Theft The Two Minute Pizza Has Arrived! 4 For 1 Equals One For All Augello's Pizza - A League All Their Own I Lova Da Pizza Pressed, Sheeted, or Hand-Tossed You Can Bee On TV, Too! I'll Drink to That! Idea Forum Pizza Power 2002 Made in Italy How to Effectively Use Press Releases Michael P. Cohen The Coming Insurance Crisis P. J. Gianinni The True Cost of Leasing Mike Roberts Marketing Take 'n' Bake Big Dave Ostrander Successful Fund Raising Jeff and Marc Slutsky In Lehmann's Terms Tom Lehmann Dino's Olive Pizza Dino Ciccone
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