Edit ModuleShow Tags

Upper Crust Pizzeria Goes Pink to Support Breast Cancer Awareness Month

Boston locations of Upper Crust have turned boxes pink to raise awareness.




Upper Crust Pizzeria

In celebration of Breast Cancer Awareness Month, the Upper Crust Pizzeria is using pink pizza boxes across all of their Greater Boston locations throughout the month of October. This marks the first year that Upper Crust has turned its boxes pink to raise awareness for the cause, a move that is set to become an annual tradition.

With 10 locations across Greater Boston, Arlington, VA and Beverly Hills, CA, Upper Crust is well-known for inspiring the communities they serve. “We are proud to be partnering with a company that is raising awareness and showing support for the fight against breast cancer,” said Lexi Fanning, Marketing and Account Director for GreenBox. “According to Breastcancer.org, 1 in 8 U.S. women will develop breast cancer over the course of her lifetime and it is the second leading cause of cancer death in women.”

"Breast cancer affects too many of us and our loved ones," said RJ Dourney, Chief Operating Officer of the Upper Crust Pizzeria. "Our pink boxes in October are our way of increasing awareness of this disease and doing our part to build a sense of community."  

Not only is Upper Crust a passionate advocate for breast cancer awareness, but they are committed to sustainability initiatives as well. Since 2014, they have been pioneers of their recyclable, multi-functional GreenBox pizza boxes – a product that breaks down into four sturdy plates & a compact storage container for leftovers. A 21st century spin on the traditional pizza box, the GreenBox benefits both the environment and the consumer, a reflection of Upper Crust’s dedication to giving back in ways both big and small.

The Upper Crust Pizzeria, headquartered in Boston, MA has been serving award-winning pizza since 2001. Using fresh and flavorful ingredients, Upper Crust is known for their unique and daring pairings as well as their extraordinary classic combinations. In addition to their historic Beacon Hill, MA location, Upper Crust has 8 other locations across Greater Boston, Arlington, VA and Beverly Hills, CA.

GreenBox, headquartered in New York, NY is an innovator in the environmentally friendly food packaging industry. Spotlighted on ABC’s Shark Tank, their patented, multi-functional GreenBox pizza box breaks into plates & a storage unit for leftovers, while their Doggie Box and SliceBox offer eco-conscious alternatives to traditional food packaging. They’re a team that’s always thinking outside, and inside, the box... creating a whole new standard for the 21st century food industry. 

Edit Module

Tell us what you think at or email.

Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags

Related Articles

Pizza Forum and Live-Bake Pizza Oven Demo to be Held in Philadelphia May 30

The event will be hosted by One Source Reps at their Culinary Center.

Revel Introduces Point of Sale Solution Designed Specifically for Pizzeria Owners

Revel's tailored solution uses best practices gleaned from hundreds of pizzeria implementations.

Baking and Pastries Are On-Trend in Upcoming HostMilan Event

This year's event focuses on respect for tradition and new customer habits.

Pizza Forum to Live-Bake Pies in Five Unique Ovens at Culinary Center

Premier event to feature best-in-class equipment, ingredients, instruction, and presentations.

NRA Show Announces Technomic’s Session During 100th Anniversary Show

Session to highlight future of industry, winning restaurant concepts & latest in acquisitions and financial trends.

Get Perfect Hummus – Day-In-Day-Out with Robot Coupe Hummus Machine

Blixer 10 saves time and produces exact consistency of hummus every day.

Professional Catering Takes Center Stage at Host Milano

HostMilano 2019 will feature more than 1,500 buyers from 80 countries.

Under One Roof: the Pizza Industry's Most Celebrated Chefs

Pizza University & Culinary Arts Center offers the most comprehensive pizza-making and business operation classes in the industry.

Sofo Foods Hosts Signature Showcase in Toledo April 29

U.S. Pizza Team will host qualifying trials to be broadcast live on ESPN3.

Why Customers Might Be Suspicious of Your Loyalty Program

A Harris Poll survey suggests a majority of consumers don't want you to collect their personal information.
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit Module
Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags