October 2014

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Slaying the neighborhood Goliath: 10 unique promotions

In the last of this four-part series, Tom Feltenstein offers 10 unique promos, from “Get Out of Work Free” cards to charging kids according to their height.

Idea Zone: POS Pizza Offers a POS System That Runs Itself

The online ordering service starts at $475 and requires no monthly fees.


Idea Zone: ZAgistics Brings Affordable Delivery Tracking to Pizzerias

ZAgistics pizza industry-specific service tells you in real time where your drivers are, how fast they’re driving and more.


Alternative hard beverages can draw younger customers to your pizza restaurant

Re-energize your pizzeria’s sales by offering hard ciders, lemonades and teas in addition to craft beers.

SmartMarket: Deliver Media uses POS to create highly targeted marketing campaigns

Deliver Media “Captivate the Customer” program empowers pizzeria operators to develop direct mail campaigns with ROI as high as 900%.


Lombardi’s Pizzeria

Credited as the first pizzeria in the country, this Little Italy institution has been churning out coal-fired pies for nearly 110 years.


Pizza Hall of Fame website launches for National Pizza Month

PMQ pays homage to America’s oldest and most beloved pizzerias with a new website aimed at industry operators and consumers alike.

Falling in Love at That’s Amore

This upscale Tampa eatery appeals to lovers—and those looking for love—with classic Italian fare.

Is your data secure in the “Cloud”?

Don’t turn over your data for offsite storage without first asking the provider these four key questions about security.

New book by PMQ’s Liz Barrett spotlights the wonderful world of pizza

“Pizza: A Slice of American History” is a fun, breezy read.

Powering up your POS: How new apps and technologies can help boost your pizzeria’s bottom line

Recent innovations within POS systems—plus the ability to expand, upgrade and sync to other systems—have created a perfect storm of peak performance.

6 marketing tactics to help turn up the heat on your soup sales

Contrary to popular belief, customers crave soups all year round. Here’s how to sell more of them.

Using radio marketing to target key demographic groups

With the right message and the right timing, you can still use radio ads to sell more pizza.

SmartMarket: Market your online ordering system to skyrocket sales

MenuDrive’s automated marketing tools will help you generate results.

Working with unmalted flours

Tom “The Dough Doctor” Lehmann explains how to solve a common problem with unmalted flours.

Recipe of the Month: Broccoli Rabe & Caramelized Onion Pizza

Caramelized onions can transform any pie into a gourmet pizza.

Product Spotlight – October 2014

Alcohol-free liquor, 00 flour, signage, pan liners and more!


The Pizza Kings of New Orleans: How pizzerias like Turtle Bay helped rebuild the Big Easy

Pizzeria operators have capitalized on industry trends—from farm-to-table to fast-casual—to create a pizza renaissance in New Orleans.
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