Edit ModuleShow Tags

Author Kate DiCamillo Joins Pizza Hut's BOOK IT! Program

Her Newbery Medal-winning book will be incorporated into BOOK IT! materials




The Pizza Hut BOOK IT! Program, known for instilling a love of reading in more than 14 million students across the U.S. each year, has announced today a new literary partner beginning in the 2016-17 school year – two-time Newbery Medal Award-winning author Kate DiCamillo. Today’s announcement also marks the start of enrollment for BOOK IT! in the 2016-17 school year.

DiCamillo’s award-winning book, Flora and Ulysses: The Illuminated Adventures, illustrated by K.G. Campbell, will be incorporated into all BOOK IT! classroom materials, teacher printables and web creative at BOOKITprogram.com.  Winner of the 2014 Newbery Medal, Flora and Ulysses is an adventure novel starring 10-year-old Flora Belle and her superhero squirrel Ulysses. The book is celebrated in teacher circles for helping students explore interpersonal relationships, expand their vocabulary, create superhero-themed artwork and begin learning about poetry and philosophy.

“Reading should not be presented to children as a chore or duty, but rather as a gift,” said DiCamillo. “The Pizza Hut BOOK IT! program perfectly aligns with this philosophy by emphasizing the fun of opening a new book and celebrating the satisfaction that comes from reading another story. Millions of adults have fond memories of being a BOOK IT! kid, and I’m honored to work with Pizza Hut to share my own love of reading with the next generation of BOOK IT! students.”

DiCamillo uses her platform as a world-renowned writer to encourage children to find the joy in reading. Starting in 2014 she served for two years as the Library of Congress’s National Ambassador for Young People’s Literature. This summer, she will also serve as the 2016 National Summer Reading Champion, and will be traveling to promote her new novel, Raymie Nightingale, to be published on April 12.

“Kate embodies the same passion for reading that is palpable across every level of BOOK IT!, from the students and teachers in the classroom to Pizza Hut leadership to the restaurant team members who get to help children celebrate their reading achievement,” said Natasha Collins, Manager, Pizza Hut BOOK IT! program. ”To add an award-winning author of Kate’s caliber is not only a testament to the esteemed status of the BOOK IT! program but also to Kate’s true commitment to instilling a love of reading in young people.”

For the past four years, BOOK IT! has partnered with Jeff Kinney, author of the Diary of a Wimpy Kid book series, to encourage a passion for reading in a fun and relevant way.

“Millions of children grew up with BOOK IT! and Greg Heffley together and were inspired by his diary to reach their reading goals,” said Collins. “We appreciate Jeff as our inaugural literary partner and his unflagging support for promoting childhood literacy. As we pass the torch from Jeff to Kate, we look forward to continuing the mission that Jeff helped us to start – encouraging kids across America to read their hearts out.”

BOOK IT! is simple, flexible, fun and free to use in the classroom. Running every school year from October 1 through March 31, the goal of the program – available for children from kindergarten through sixth grade – is to foster a love of reading. Students who meet monthly reading goals set by their teacher receive a Reading Award Certificate to redeem at participating Pizza Hut locations for a one-topping Personal Pan Pizza and a Passport to Reading Award.

 

Edit Module

Tell us what you think at or email.

Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags

Related Articles

Three Top Pizza Chains Roll Out LTO Specials for March Madness Month

Domino's, Pizza Hut and Little Caesars will try to capture a bigger piece of the pie this month, but independent pizzeria owners can fight back.

Pizzerias Named After Tony Abound in New Jersey

Data scientist says majority of Garden State residents live within a 15-minute drive of a Tony-named pizza shop.

Little Caesars Builds Wall of Bacon Around Deep Dish Pizza

The Bacon-Wrapped Deep! Deep! Dish pizza features 3 1/2 feet of thick-cut bacon.

Is It Time to Raise Your Pizza Prices?

Check your product, not the metro.

Spoiled Leadership: How to Deal With Bad Apples in Your PIzza Restaurant Operation

Why some employees are so hard to handle - and how to handle them better.

Pizza Means Family: Remembering Dad and the Pelicano Pizza Empire

A father of 8, this Italian-American patriarch worked in electronics all his life, but he was a pizzaiolo at heart.

France’s Top Ten Most Beautiful Pizzas

Finalists await votes from the public.

The Essentials of a Pizzeria Manager's Survival Kit

Here's how to make sure your managers (and employees) are ready when a crisis breaks out at your pizzeria.

Pizzeria Paradiso Promo Encourages Women to Run for Political Office

The five-store company's owner, Ruth Gresser, has also been nominated for a 2019 James Beard Award.

Pizzeria With Ryan Adams-Themed Menu Faces a Difficult Choice

All the menu items at Sticks and Stones Clay Oven Pizza are named after songs by the folk-rock singer-songwriter under FBI investigation.
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit Module
Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags